Topic: Advocacy
How The Pandemic Changed Advocacy Marketing
By: Greg Adams, Chief Executive Officer
The pandemic significantly impacted the ways we engage and the messages we’re receptive to. Here are three examples of how ACCESS adapted advocacy marketing strategies to reach our audiences.
ACCESS Blog
Topics: Advocacy, Design, Digital, Direct Mail, Engagement
Your Target’s Changed. Have You?
Adapting Your Advocacy Marketing for a 2021 Audience
By: Greg Adams, Chief Executive Officer
It’s become clear that when advocacy and public affairs leaders ask the question, “What’s next for marketing in 2021” the answer needs to include how we adapt our strategies to meet the political and behavioral shifts that have occurred.
ACCESS Blog
Topics: Advocacy, Data & Targeting, Digital, Engagement, PACs
Before and After, A Facebook Data Matching Makeover.
How ACCESS’s Data Process Transforms Client Campaigns.
By: Greg Adams, Chief Executive Officer
Curious about how data matching can help your outreach efforts? We demonstrate how transformative our signature approach to data matching can be by conducting a digital before-and-after exercise. Check out the results.
ACCESS Blog
Topics: Advocacy, Data & Targeting, Digital, Engagement, Social
Making Video Part of Your Campaign Strategy Has Never Been Easier
By: Rebecca Jami, Chief Operating Officer
The perception of video has changed. Forget flashy budgets—here are 5 ways to create content for campaign videos without breaking the bank.
ACCESS Blog
Local Issue Advocacy Campaign & Award-winning Radio Ad
Case Study
Topics: Advocacy, Award Winners, Radio & TV
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